Summary of Client
The client, an established Pure Barre franchisee, sought to expand her fitness brand with a second location to serve the growing Indianapolis wellness community.

Project Goals
The primary objectives were to maximize studio space for group fitness classes, improve the retail entry experience, and ensure efficient client flow from check-in to workout zones. Designing within a compact footprint while meeting franchise standards posed a key challenge.

Our Solutions
Progress Studio partnered with the franchisee to create an open, inviting layout that promotes smooth circulation between retail, lobby, and workout areas. We ensured compliance with Pure Barre’s corporate branding guidelines, securing final approvals through coordinated virtual presentations and interior design mockups. The resulting space offers both functional fitness solutions and an enhanced customer experience.